An interesting and thought-provoking op-ed piece ran in Sunday’s Washington Post, “On Issues Like Global Warming, Scientists Need to Speak Up”, by Chris Mooney. Despite the title, the piece has very little to do with the question of whether global warming is happening, why it’s happening or any of the other hot-button issues surrounding this topic. Rather, it addresses a problem that ASCE’s Government Relations staff is all too familiar with: scientists and engineers not effectively engaging with mainstream media, and also with lawmakers who develop policies and laws related to scientific issues.
The writer, a fellow in science journalism at MIT, makes a point that cannot be disputed by anyone: that the nation (and the world) stands to benefit from scientists (and, I would add, engineers) becoming more vocal on scientific questions in the mainstream media. In fact, perhaps we are being held back by the lack of useful input from scientists on these topics.
But many scientists and engineers will surely say, “But we try! And our voices are not heard!” The writer’s point is not that scientists should speak louder, but that they need to change the way they speak. Address the public’s real concerns with the issues, which often have little to do with scientific facts. Instead of recoiling at the notion of letting other issues enter into the debate, embrace it and work with it, use it to your advantage to gain a voice in the real debate.
To me, the key passage in this piece is this:
“In other words, what’s needed is less ‘pure science’ on its own — although of course scientists must continue to speak in scientifically accurate terms — and more engagement with the concerns of nonscientific audiences. In response to that argument, many researchers will say: ‘Why target us? We’re the good guys. And if we become more media savvy, we’ll risk our credibility.’
There is only one answer to this objection: ‘Look all around you — at Climategate, at the unending evolution wars — and ask, are your efforts working?’ The answer, surely, is no.”
In other words, you don’t have to abandon the facts in the debate. But you do have to acknowledge the importance and influence of other factors that may have little relation to facts.
To relate all of this back to infrastructure, if we know the answer to our infrastructure crisis is increased investment, which is shown by inadequate transportation, water, electric and other systems (supported by myriad data sources), yet the real issue is that nobody wants to pay the real cost of improving these systems (i.e. raising taxes), maybe we need to address that issue. Why is it that we don’t want to pay taxes dedicated to improving infrastructure, something that could provide many of us with real, tangible benefits? Is there a way to acknowledge and address these concerns other than continuing to squawk about the mounting needs?
ASCE’s efforts on this front took a big jump forward when we released the 2009 Report Card for America’s Infrastructure that not only laid out the nation’s needs (significant) but also what ASCE saw as five critical solutions that would help raise the grades on future Report Cards. We feel this has gained us a seat in the debate, but there is much more on this issue in the weeks and months and years to come…